AccuConferenceAccuConference

Oct
15
2009
Easing Change Maranda Gibson

Change happens.  Sometimes it happens for a bad idea, and other times a new leader just wants to make their mark.  Sometimes necessary change for the better happens, but even then, if done improperly, the effects can be bad anyway.  Extensive planning and research help to ensure good and effective change.  Conference calls can do some good too.

A large cause of failure during times of change is self-fulfilling doom prophecies brought on by worry.  And worry happens when there is a lack of communication, or distrust.  Good communication then, can be our best ally in pulling off a change.

Of course, it's difficult to keep everyone in the loop by normal means, but what about using a conference call recording?  When top management meets to discuss the change, do it on a conference call.  Afterwards, we allow our employees to do dial-in playback to listen to the discussion.  We can also download the recording--edit it for any sensitive information—then email it, or put it in the company network.

That lets the employees know what's going on, but sometimes they need to hear it directly from us.  Instead of cramming everyone into a room, we can send out an email announcing a video conference.  It's probably not feasible for everyone to show their face, but everyone can see us on their computer—wherever they are in the world—and listen to us in the conference call as well.

More information is better than less in these types of situations.  So we can augment our video conference with a web conference.  We present a PowerPoint presentation that details where we are at now, where we want to be, and how we're going to get there.  This can go a long way in getting everyone up to speed.  A web conference also allows us to show pictures, videos, websites, graphs, spreadsheets… pretty much anything we need to allay fear and worry.

How does your company handle change, both good and bad?  Have you ever used teleconferences for smoother transitions?  Leave a comment and tell us about it.

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