AccuConferenceAccuConference

Jan
14
2014
How Your Brain Drives Productivity and Focus Maranda Gibson

There comes a point in our day where we have a task to do and we simply cannot get our brains to cooperate. Maybe there’s a batch of emails you need to send out or there’s a meeting you just can’t get excited about. I've always just attributed it to just not being excited about the particular task at hand.

In marketing, we have to communicate with people – talk, email, think, conference, brainstorm, send smoke signals, or whatever. One of the things we don’t always think about is that we might be trying to do the wrong tasks at the wrong time. Research studies have shown that it’s not what you’re doing but when you’re choosing to take on a particular task.

Science may seem boring but if you understand what’s happening in your brain at any point in the day, you can get the most out of the chemicals buzzing across your brain.

Relationship building should be the focus of your first few hours at work. High levels of oxytocin make you feel connected and cuddly to the world. You can harness this hormones power by reaching out to clients, writing thank you notes, or engaging on social media. Oxytocin is a hormone that is more related to your personal relationships with family members or significant others, but you can take action while your levels are high and you’re at work.

Creative activities are the most effective in the mid-morning hours. Have you ever wondered why cleaning or crafting is a stress reliever? The hormone cortisol (the “stress hormone”) will help your brain focus on tasks and prime you for learning. Since cortisol is highest in the mid-morning hours, it’s the perfect time to plan out that presentation, do research for an upcoming infographic, or sit down to write that blog post that you just know is going to break the Internet.

Save difficult or complicated tasks for after lunch. The hours just before and after lunch time can be your most productive. The melatonin levels (the “sleep hormone”) will be on the decline at this time of day and you will have the mental focus and drive to take on the world. Melatonin levels can be affected by the kind of meal you have and how much you eat, so make good decisions at lunch time to keep the sharpness. This is the time to focus on those emails you send out, scheduling conference calls, or making pitches to your clients and bosses. This is the time of day where you are sharpest and ready for success.

Collaborate at the end of the day. By late afternoon, your brain is on a natural downswing which makes it the best time of day for laid-back activities like a brainstorming session. This is another good time to engage on social media because you’re feeling friendly and laid back. If you spent your morning re-tweeting or sending out links, this is a good time to talk directly to your followers.

Obeying your brains needs and desires at home is just as important as at work, because everything you do once you get home will have an effect on your next day at work. Start by getting a better night of rest.

  • Exercise before 6 PM so adrenaline levels will be down before you go to sleep.
  • Repetitive activities like doing puzzles will help you wind down for bed time.
  • Eating late at night will cause problems with your sleep schedule as your body metabolizes the food.
  • Practice darkness therapy to get better sleep. Put down the cell phone, turn off the television, and cover light emitting objects in your room with electrical tape. (I have done this and it’s worked great!) The light sources actually prevent your body from making melatonin at the times it needs to, which can prevent you from getting a good night of sleep.

To be more productive both at work and at home you must listen to your brain. It will tell you what you need. Do you base your tasks around the peaks of your brain power or do you just work down the list? Is it possible to get more out of your hours by letting your chemicals control you?

Jan
08
2014
Three Reasons to Start Sending Personalized Thank You Cards Maranda Gibson

Over the holidays, I went and spent a lovely afternoon with my godson, his parents, and my husband. We exchanged gifts, had lunch, and watched an eager one year old tear into his new blocks. About a week later, I got a handwritten note from my friend thanking us for coming by. She always does that and I think it's one of the most endearing qualities about her (aside from my adorable godson). We're so close and yet, something so simple mattered so much.

It got me thinking about sending thank you cards. We do that for our customers and I've gotten emails back thanking me for the note or someone contacting me for something they had forgotten about until they saw my note. You can go far beyond just a simple "thank you for your business" and if you"re not sending out thank you cards, here are three reasons to add at least one to your daily to-do list.

Add A Personal Touch

Recent research studies show that many of your personality traits are linked to your handwriting. If you write with large and swooping lettering, you're more of an outgoing personality. Including your handwriting to a new customer is a great way to introduce yourself. I bet you never thought of your handwriting as "friendly". If you don't like your penmanship or have been referred to as a "chicken-scratcher" there are exercises you can do to improve or change your handwriting.

Tell Them Something They Don't Know

When I write a thank you letter to a customer, I'm always sure to take a look at their account and see what feature they aren't using. A lot of times, your customer may not know about something that you have to offer and if you mention it (even in passing) it could peak their interest. If someone isn't recording their calls or if they are having large conferences, I always mention operated events. It's a way to present a new feature they might not even know they need.

Stand Out Among the Junk

Our lives are filled with junk, from your spam folder in your email to the new family dentist hanging a flyer on your door (how do they get away with this?). Sending a thank you card in the mail (with a real stamp – very important) brings back that bit of excitement that we had when we were kids and we got to go to the box first. Okay, maybe it's not that exciting, but a hand written card will stand out in that stack of mail, as opposed to the email that might get accidentally deleted.

Adding a single thank you note to your daily list of things can go a long way to making a connection with new or existing customers. Thank them for a new account or thank a customer that's been with you for an entire year. It goes a long way for both your company and the customer. Do you send out thank you cards? How do you decide who gets one?

Dec
30
2013
Most Shared Posts in 2013 Maranda Gibson

Happy end of December everyone! We had a great time in 2013 trying new things and taking new approaches on the blog and in a lot of other areas. It was a great year for us here at AccuConference and in celebration of the New Year; here is a look back at some of our favorite posts, as well as the most shared.

5 Ways to Get Your Audience’s Attention

When was the last time you saw a speech or attended a conference call where it didn’t begin with "Good morning, my name is…."? Getting the attention of your audience during a presentation can be a challenge while you compete with all of the distractions like cell phones, tablets, and social media. This list is a great way to try a new and improved opening for your presentations to get your audience to sit up and tune in.

Active Listening Skills for Customer Service

Listening in customer service is the most important thing that you can learn. When someone is talking to you, you need to tune out everything else and actively participate in your conversation with your client.

Why Adults Learn Languages More Easily Than Children

Research has proven that children are better than adults at a lot of things (like honesty and imagination) but one thing that we’ve learned is that when it comes to something as complicated as learning a new language, the adults have one up on the kids out there.

Breaking Down the Technical Barriers to Customer Service

This is a technical industry that we work in and a lot of times, we get bogged down in our terminology. Things that make perfect sense to us don’t always translate to new or existing customers. What approaches can you take to help ease your customers through new words?

Learning New Things: How We Approach New Challenges

We took on some new challenges at AccuConference and one of the things we learned as writers is that sometimes, you have to take a risk in order to improve. We wrote a series of posts in the fall about how we learn new things and how we face the challenges that arise.

Those were our most popular posts in 2013. Stay tuned and keep reading in 2014.

Happy New Year!

Dec
17
2013
Using a Reservationless Conference Call Maranda Gibson

What does a "reservationless" conference call mean? It sounds like a really complicated technical term, but it’s very simple. With a reservationless call, you can have this call any time. You don’t need to contact us and let us know you’re having it, when you need the conference, it is yours – always available.

This means that there is absolutely no scheduling of your call needed or required, and the conference information you received will always work. For most of our customers, this is a perfect solution for their needs.

A lot of customers use multiple conference rooms that are reservationless for different purposes.

Billing

Easily manage billing by assigning a reservationless conference line for each person. On the invoice you can see all of the usage by the conference name. This is a solution I see working great in law offices where attorneys need to be able to bill clients individually for the time on the conferences. Since we track the billing by date and time, it's easy to compile charges for each client and attorney working in an office.

Security

With each person having access to their own conference line, they can manage the security of their calls in their own way. Maybe you want to have a new PIN for each conference but your co-worker doesn’t mind using the same information over and over. By setting up a conference for each person, they can have the ability to log in and manage the settings the way they want them.

No More Internal Scheduling

I talked to a customer a while back who had a book on her desk where people would come "sign out" certain dates and times to use their one conference line. When I told her we could just set up reservationless lines for everyone it was a relief because she didn't have to worry about overlapping calls anymore. Now there was less for her to do and everything could go a lot smoother.

Our goal with these kinds of conferences is to make it easier for your manage and conduct your meetings. After all, what is simpler than doing nothing?

Dec
11
2013
Breaking Down the Technical Barriers of Customer Service Maranda Gibson


I work in a business that has a lot of words for a lot of different things. When you call in ask for a "webinar" we might be talking about a couple of different things. It's my job to break down your needs and ask the right questions so we get you the kind of service that you need. It's not a perfect system because there is a barrier between knowledge. I've been in this industry for a little over five years and honestly, there are still terms that come up that I haven't heard before and have to get clarification.

When hitting communication barriers created by technology phrases, it's not always easy to figure out a way to break down how to explain it to customers, but here are some things that we do here that are really helpful.

Break Things Down into Physical Terms

If I can't adequately communicate what I mean by a conference "line" I will break it down in terms of rooms. If you can provide something physical a customer can picture in his or her mind, you might click a bulb in their heads. It's much easier to imagine a room that is assigned to each person than to try to explain what I mean by "conference line". Something tangible that a person can wrap their mind around can break the technical confusion.

Gauge Your Customers Understanding

In about the first thirty seconds of a conversation with a customer, I can get a pretty good read on their level of familiarity with conferencing. Many times a customer will freely admit they have limited or no experience with any kind of conference technology, but sometimes, it's a matter of just understanding how they are wording and saying things that give you the best clues to how you need to break things down for them.

Repeat It Back in a Different Way

Don't be afraid to clarify with a customer. Part of what our responsibility is to the customer is making sure that we understand what they need so that we can direct them in the best possible way. Make notes as you talk to them and then repeat it back to them in a slightly different way. "Let me make sure I understand, you need a conference call where you can collect the participant's names and companies? Oh, then you need an operator answered call. Okay, we can take care of that for you."

Show, Don't Tell

When going over what a particular product or service can do, always offer to show it to them. Set up a demo with them and then give them access to go in and play around. I always encourage our new customers to go online and click around. Make yourself available to them if they have additional questions or needs so that you can talk them through.

When a customer doesn't understand the technical terms, it's our job to help them through it. Even if we might be speaking a different "language" with our customers, we can still get to the bottom of what they need and help them along the way. How do you help your customers get through the information.

Dec
02
2013
Voting on Conference Calls Maranda Gibson

Conference calls are held for a number of reasons. Using conference services for board meetings is incredibly popular and sometimes, you need to hold a vote on these kinds of calls. The difference is that you can’t just ask for a “show of hands”. Now you need a way to take votes in an orderly manner on your conference call. Here are some of the unique ways we have observed our customers using our conference systems to take official votes from board members.

Flagging

On the live call screen, you have the ability to click beside a person’s name and put a little “flag” beside their name. We developed this feature for a client who wanted a way to keep track of participants who had already had an opportunity to ask a question so that everyone got a chance. Use the live call screen to flag people who have voted either up or down on an issue.

Web Conferencing

With web conferencing, you can send out a poll throughout the conference to take votes on your suggestions, issues, or just to get a feeling about how your participants feel. You can edit them to ask any kind of question and select any kind of responses. If you’re using a PowerPoint to show your clients some different options they have in a web page design or product marketing efforts, you can allow them to vote on which one they want by using the polling system within the conference service. (Bonus: The polls can be preloaded so that you have them ready to go.)

Q&A Sessions

When we talk about using Q&A sessions on your conference, it’s usually it the context of, well, asking questions. But you can use the Q&A feature to poll your audio participants. Ask them to press *1 to put themselves in line to vote and then you can take their vote one at a time. If you record your conference call, you can have all of these votes on record for review or to recount at a later date.

Voting sessions can easily be done through a conference without having to cost a lot of time and you can easily keep a record of these votes using some of these options.

Nov
25
2013
Sweet Success: 12 Proven Habits of Winning Leaders Maranda Gibson

When you start a company and find yourself in a position of being a leader, you might wonder how you are going to accomplish the task of suddenly managing a handful (or a huge company full) of employees.

Here are twelve great habits of a winning leader.

Encourage Communication.
While you need to be speaking regularly to your team, you also need to encourage them to speak to each other. The sharing of ideas and thoughts among co-workers can shed light on where to improve, new approaches, or even changing them all.
Be Passionate.
Truly successful leaders aren't just present every day, but they believe in the value of their company and the products and services being offered. You have to love what you do, and feel connected on some level to what you're doing. It's not always as simple as "well, it was a small business I started on my own" - sometimes you have to work to find the passion.

Brainstorm.
Gather your team every few months to talk about how you can change or improve things. If you’re following habit number one, this should be easy because everyone will come to the table with ideas.

Embrace the Little Failures.
Don't be afraid to make small mistakes. You can learn a lot from the things you didn't do correctly, the ideas that weren't executed in the best way. Failures teach you how to succeed.

Ask for Help.
We like to think that we can do everything, but really, we don’t have super powers. We will never be in two places at once, we will never be able to do it all. Don’t be afraid to ask for help.

Remember That You Lay the Foundation.
Everyone else will build around you. Build something strong and sturdy that your team and rely on. You don’t want them to end up standing on something that will just crumble.

Read Everything.
Things change constantly, no matter what field you’re in. Stay up on blogs and changes in your industry. Read business books, speaking blogs, or informative articles that might even inspire conversation between you and your team.

Delegate. (Not abandon)
I think there are too many people who think that "delegating" a task means "passing it off". Delegation is key in showing trust in someone to complete a task, but it doesn't mean you shouldn't check in and make sure that they don’t need any clarification.

Create a Productive (yet enjoyable) Environment.
Happy employees are more productive employees. There is something to be said about "corporate culture" and its effect on your employee. Carry the fine balance between "work" and "fun".

Take Educated Risks.
If you never step outside of the comfort zone, you could miss huge opportunities to be on top of the "next big thing". Be smart about your risks and only take chances when you can assure that they can be "undone" if they fail.

Say "Thank you".
Send hand written notes to your clients. Occasionally treat your office to a coffee. Send out a company wide email thanking them all for working extra hours during a busy holiday rush. It doesn't matter how you do it - just show you’re appreciative of their hard work.

Develop Trust and Gain Respect.
I think that on some level we are all ingrained to "respect" the boss, but it’s completely different to be able to "trust" your boss. Cultivate the trust and watch an even higher level of respect appear.

Nov
22
2013
What We Are Reading Maranda Gibson

Life and the Zapruder Film
by Life, Life Magazine
How Life Brought the Zapruder Film to Light.

 
Why Johnny Can't Write, and Why Employers Are Mad
by Kelley Holland,CNBC
Writing skills of college graduates and MBAs are coming up short, and employers aren't happy.

 
It's a Wonderful life sequel in works after 60 years
by Ben Child, The Guardian
Follow-up planned to Christmas classic starring James Stewart, with sequel drawing on Dickens' A Christmas Carol

 
29 Satellites into Space At Once
by Brad Lendon, CNN
Air Force sending 29 satellites into space at once.
 

9 Accidental Inventions
by Fox NewsFoxnews.com
Thankfully, not all science experiments go according to plan. Some of the world's best inventions were created by accident.

 

The Decline of Book Reviewing
by Elizabeth Hardwick, Harper's Magazine
The fates of authors and publishers — not to mention the reading public — depend on book reviews — but who reviews the reviewers? Miss Hardwich undertakes one of the few thorough critiques of the leading popular reviews to appear in recent years and explains why “a Sunday morning with the book reviews is often a dismal experience.”


A lot of us here spend hours reading each week. Whether it’s blogs, news articles, eBooks, or physical books, we like to indulge ourselves in the written word. Sometimes we want to share some of the things we've read. Here are some of our recent favorite reads, things we thought that were interesting, or that we just couldn’t keep to ourselves.

Nov
21
2013
The Assassination of JFK in a Digital Age Maranda Gibson

One of the things I really love about the Internet as an adult is the access to information. I spoke about it last week, how I’ve used the Internet to learn about weather. YouTube gets a lot of credit for funny animal videos but I want to take a moment to remind everyone that YouTube has become a historical video archive while we were all busy figuring out what the fox says.

I was always a geeky kid - interested in things like the weather and history. How many kids think Santa is the greatest because he brought you Encyclopedia Britannica on CD-ROM? What a lot of people don’t know about me is that I got a minor in history in college, almost enough credits to double major.

As a child and I was learning things, it was the “big events” that fascinated me. None so much like the assassination of JFK. I often asked my dad to tell me about it. He doesn’t remember much, but he remembers sitting in his 3rd grade class, when one teacher came in crying. She whispered to my dad’s teacher, and then they both left the room crying. The same goes for his mother - he remembers going home from school and seeing her crying too. After September 11th, 2001, I came to this strange realization that my children would one day ask me to tell the story of “where I was” over and over again. As I started to compare the two events in terms of importance, I started to look at the reporting between the two events and noticed interesting differences about the journalism.

(Mostly) Zero Sensationalism

Listen to any of the live coverage you can find on YouTube for “as it happened” and the thing that lacks versus a “national” event of today is the sensationalism. A lot of that is due to the time it took for information to travel. If you’ve ever been to the Texas Book Depository Museum (do it!) you’ll see the AP wire that came across, announcing the death of JFK. With time between reports, there was time that these details could be confirmed, vetted. Today, social media is used to find “breaking” and “real time” reports and they are often reported as true.

It Was a Pioneering Day of Live Journalism

When the reports first broke into soap operas and commercials for laundry detergent, most “big” affiliates reported the the President has been shot and would return to regular programming. At WFAA here in Dallas, Texas they went live, read a bulletin, and never left the air. The WFAA broadcast offices are just a few blocks south of where the assassination happened. Jay Watson ran back to the studio and interrupted the regular program - still out of breath from his sprint as he delivered the news. (Watch the landmark footage - it’s absolute chaos in the most amazing and professional way.)

If you ever visit Dallas, I highly recommend the visitation to the Texas Book Depository. The infamous floor where Lee Harvey Oswald took the shot is a a museum now, with lots of Kennedy artifacts. You can also go up to the top floor and look down to the street, giving you an almost exact view of what Oslwald would have seen. Just wandering around Dealey Plaza leaves a heavy feeling in your heart though, no matter how old you are.

Have you ever stopped to wonder what the reporting would have been like on that day if social media had played a part? Do you think reporting would have been different or the same?

Nov
20
2013
Secure Conference Calls Maranda Gibson

Finding secure conference calls is an important part of planning your meeting.  You want to make sure that you can have your conference and not have to worry about people interrupting your business or overlapping conference calls.

We have a number of built in options that can help you manage the security (and billing) of your conference calls. Depending on how tight you want the security of your conferences, you can choose some or all of these features.

Conference Codes: There are several ways you can increase security with your conference codes.

First, we recommend assigning a unique conference code to each participant. It functions as your ID badge to track attendance and see who is on your conference. Set each of these codes to "one-use-at-a-time". It works like a concert ticket on a first come, first serve basis. Once the ticket is scanned, no one else can get in. With this code setting the first participant to join the call is the one allowed in.

Limit the use of these conference codes by setting a total number. For example, if you have a series of conferences, and you want to make sure a code is used for the first two, but not for the third conference, you can set the code to be used twice. One that second instance is used, the code expires and won't be valid for future conferences.

Registration pages can be set up so you can control who gets an invitation to the conference, and approve or deny any of the registrants. (Bonus: All of the above options can be automatically set for each code with registrations.)

Conferences: You can use the conference lines to set a security precedence by scheduling each conference. You get a new moderator and participant code each time you need to have a meeting. This way, participant codes cannot be used to join in on a confidential or unrelated meeting. Conferences will expire once it is complete.

Set up a conference room for each employee. If everyone has their own room the conferences will never overlap, so you don’t have to worry about someone coming in on the tail end of a call.

See who is on the conference by viewing your live call screen during the call. If you see someone you don’t recognize, you can remove them by clicking 'hang up' on the screen. You can also lock the conference to prevent anyone else from joining.

Permission based users allow you to give selective access to your account. For instance, each employee can be given their own set of conference codes and access to log in. Each person is responsible for their own conference lines and the telecom or IT manager no longer has to manage the account with a log book or a sign out page.

Security on your conference calls is important, but not impossible. Try some of these features for your next conference call.

Find more information about conference security, features, and options by checking out some of the other blogs here at .

Free eBooks

Archive

Powered by
BlogEngine.NET 2.5.0.6
Sign in