AccuConferenceAccuConference

Apr
21
2010
The Frayed Knot Maranda Gibson

 

A rope walks into a bar, asks for a drink, and the bartender tells him that ropes aren’t served. The rope goes to another bar and gets the same response, and this keeps happening all over town. The more he goes around the town, the more upset he gets and he starts pulling apart at the seams. The rope gets angry and twists him up as he walks into the last bar in town, sits down, and orders a drink. “Are you a rope?” The bartender asks with a quizzical look. Angrily the rope snaps back, “I’m a frayed knot!”

He didn’t have a plan on the way to his larger goal. Had our little rope thought of his first step, it probably would have been to Google search “bars that serve ropes”. He could have saved himself a lot of stress.

Chris Brogan wrote about success being little “flags” along the way towards a larger goal and in order to stay focused, you have to set little goals on the way towards a big goal.

Even if the little flags you set seem unnecessary, you should still put them down. Not only will it make a guide for you to follow on the path towards success, but it will also give you a bit of motivation in the event that you feel like you’re stuck.

Celebrate the little victories along the way, briefly patting yourself on the back for the things you have managed to achieve.  Don’t just celebrate yourself, if someone helped you or offered input, celebrate with them. They earned it too.

What I think to be the most important part of Chris’s suggestion is that these victories are yours. Set your own goals, work them at your own pace, and never think that someone who doesn’t have the same goal set isn’t “doing it right”. Everyone sets their own goals and their own pace and you have to respect that.

Using this focus you are less likely to become that poor rope that got all twisted up from frustration. What do you do to keep yourself from getting discouraged? Do you have a set of goals like Chris suggests or are you just naturally laid back?

Apr
20
2010
2 Minutes to Save The World Maranda Gibson

Two minutes and then I'm done. I'm demanding you to be Superman. In tights. The expectations are high, I know, but if you don't have me in the first two minutes, forget about it.

You must be "Faster than a speeding bullet, more powerful than a locomotive.." Superman could fly, too, which make him double awesome, but Superman had something else: speed. Superman could be in a phone booth and out in a heartbeat, completely changed out of his doofy Clark Kent glasses and tie. Like bam! He was saving Lois Lane from her latest run in with the super villians.

And if he didn't -- Lois Lane was a goner.

Here are some other things you can do in two minutes:

-Sharpen some pencils.

-Check your horoscope.

-Eat yogurt.

-Transform from mild-mannered Clark Kent to spandex wearing Superman.

-Capture your audience's attention for a presentation.

Just like Superman with Lois Lane, you have about two mintues when you first step infront of an audience to grab their attention. If you're more of a Clark Kent type, it can take some work to rip off those glasses and go running on stage with your brightly colored spandex suit. While that might make people look up from their email, it might not be in the way you want. I can't tell you what to do to get us to sit up and take notice, but I can tell you some things that I've seen work.

Humor. At PubCon South in Dallas, I got to see the great @unmarketing . The first slide of his presentation read "Social Media, We Need to Break Up" and the beginning of his keynote speech was about how it's "not you, it's me." It was hilarious and everyone paid attention to see what the rest of this presentation could be.

Shock. On the first day of junior high school, my history teacher (Hi Mr. Bryant) put a chair in the middle of the room and jumped off onto the floor. It shook the walls and it broke all our conversations. It shocked us, without question and he immediately had our attention. More than that, it's a moment I've never forgotten and one that shaped how I felt about the subject of history.

There are a couple of ways that you can get your audience's attention. Remember, you only have two minutes to grab them, otherwise, they are goners. Not only that, you have the ability to make something memorable for your audience. Just watch out for Lex Luthor. He likes to lurk.

Mar
16
2010
Power Boots Maranda Gibson

When I was in college, I competed in a lot of debate tournaments. I never went on a tournament without my boots. My debate coach called them my “butt-kicking shoes” and he always knew that I was going to do well when I wore them. There was just something about them that made me feel confident. Anytime you do a presentation, it’s always about confidence. You know your subject inside and out but that doesn’t mean that you can’t struggle with the idea of speaking in front of a group of people. If you want to make yourself feel a little confident, here are some things that you can do. They are very easy and will only take a few extra minutes.
 
Familiarize yourself with where you are going to be speaking. If you’re on a conference call, find a quiet place away from the bustle of your office to give your presentation.  If it’s not a room you’ve used much, take a look around, know where things are.  You never know when you might need to know where an extra outlet is located and knowing the layout of the room will make you feel much better.
 
Wear something you love. This sounds so trite, I know, but if you are wearing something that makes you feel great, you’re going to feel great. That’s how it was with my boots. Some women might have a lucky skirt or a man who has a lucky tie. Even if no one is going to see you on the presentation, it will make you feel a little more “take on the world”.
 
In case you were wondering, no, I didn’t always win my tournaments, but I always felt good while I was doing them. Do you have any silly things you do to get yourself feeling confident in the face of a presentation?

Feb
10
2010
Free Your Mind Maranda Gibson

As a married woman, I often feel that my husband and I differ in our tastes in television and music. I guess Paula Abdul was right about opposite’s attracting. One thing that we can agree on is that I am a music freak and he loves trying to find new things he thinks I might like. Often he comes to me with a proud smile and tells me that he found something he thinks I’ll love.  

I usually stare at him skeptically because with him, you never can tell what you’re about to get. Sometimes, he brings me a song that I listen to and immediately make a face. However, there are many times when he brings what I would consider to be some of my favorite songs to me.

If not for him and his somewhat strange musical tastes, I would not know the wonders of Muse or Sneaker Pimpz (“Destroying Angel” specifically).  What’s the point of saying this? I would never have known some of my favorite bands if I didn’t have an open mind. I would have just scoffed and told him that I wouldn’t like it, rather than give it a chance. Now, there have been plenty of times that I’ve listened to ten seconds of a song and turned it off. But at least I gave it a shot.

Having an open mind is essential to business. It can be something like considering a new process or even defining a new way of thinking. “Innovators” in their business would not have been such if not for having open minds. People like Bill Gates, Steve Jobs, and even Henry Ford would not have an impact on the world if they weren’t able to look at things openly.  What about the first company to go “green”? They had to have open minds to even embrace a new way of thinking – one that has spread like wildfire.

When someone in your company comes to you with a new idea, it’s important to listen, consider, and then make a decision. Saying no right off the bat will get you nothing but an employee who thinks their contributions aren’t appreciated. No matter what the suggestion is – from different creamers in the break room to trading in expensive conventions for conference calls, it’s important to consider every idea that comes across your desk.

Feb
09
2010
Take A Break Maranda Gibson

Oh, Twitter, how you give us a glimpse into the mind of the everyday office worker and how they feel about their day to day activities. Usually, that mild mannered office worker has a conference call to attend, from updating a team on procedures to going over financials.  Everyone is using conference calls to make their staff meetings go a little smoother, stay more productive, and save money on travel.  Most of the time, conference calls can go pretty quickly, but there are always those times when you know it’s going to be a long one – due to the topic or even the person who’s doing the presenting.

As the leader of a conference, you can do a lot to plan ahead for a conference call and have things in place to keep the attention of the attendees. However, nothing is fool proof and there’s always the chance that you are going to lose the audience. What can you do during a conference call to bring them back to attention? Here are a couple of suggestions to try on your next conference if you sense everyone is drifting.

Ask a question. Don’t call anyone out but throwing out a blanket question and pausing for a few beats afterwards can help pull everyone’s brains back into the task at hand. Don’t answer the question, just ask it.  A lot of times when people “zone out” hearing something new or that could require a response will draw them back in.

Take a break. Have a long conference planned? Schedule a break about halfway through. I would suggest this for any conference that is going to be an hour or longer. It doesn’t have to be a long break, maybe five minutes. Let people get up from their desks, stretch their backs and arms, and maybe get a refill of coffee. Then they come back and it’s like the call just began.

Switch speakers. Even if you’re talking about the same subject throughout the length of the conference, you can still bring a different voice on the call to finish up.  Not only does it help relax your vocal chords, but it will be a new sound and tone for your attendees to react to.  If you’re used to a sound or voice, it’s easier to drown it out, and bringing a new voice to the call can refocus everyone.  

There are some quick suggestions that can help you bring everyone back down to Earth during a conference call. Do you do anything differently? Have you ever tried these before? How do you prepare to refocus your group mid conference?

Feb
08
2010
What We Can Learn from TV Maranda Gibson

Television, sometimes affectionately known as the “idiot box”, for the most part shows us nothing about the world.  Reality television has given us glances into human interaction that promote backstabbing, immunity challenges, and fist pumping. Programs that show us the deeper sides of human emotions can be passed over for programs that are full of drama. (Two exceptions come to mind: “The Biggest Loser” and “Extreme Makeover: Home Edition”). TV is an escape and we don’t want to be “taught” anything from the things we do to distract ourselves from the stress of the day.

After the SuperBowl last night, CBS aired a show called “Undercover Boss”. The basic premise is a CEO of a major company immerses themselves in the day to day work of the average person in their company. Last night, we saw a CEO picking trash off a conveyer belt, collecting errant paper from a hillside, and steam cleaning port-a-potties. What things can we learn from this as business owners or management? I have some thoughts.

1.) Understanding your workforce will help you understand customers’ needs. Stream-lining processes, identifying understaffing issues, or changing the way things are done improves your productivity and directly affects your customers’ happiness.  Making it easier on the front line employee will help them make it easier for the customers.
2.) You can’t see the face of your company staring at numbers. Sure, numbers are the bottom line, and in the end, as the CEO it’s your responsibility to keep the company profitable. Remember that every “number” on the page is actually the face of someone who works tirelessly for you.

Did you watch “Undercover Boss”? Did you like it? I really enjoyed myself with it and I feel like it was trying to be socially relevant in a time when people feel like their head offices or CEO’s are a million miles away and have no real idea what goes on in their company. 

How are you going to connect to your workforce today?  

Feb
02
2010
Creative Reactions Maranda Gibson

Being a writer requires creativity. Creativity takes time but we can sometimes find an experience that will make us sit up and take notice.

As writers, we all take the things we go through during our day and make them a part of what we’re writing. Taking a moment, creating something amazing or thought provoking, it’s a big part of being writers. A thought was posed to me last week:  At what point do you stop “creating” and simply begin “reacting”?

Can you tell when you’re no longer using your experiences to make a point, and are simply using the outlet before you to vent? I’m guilty of it, and I think we all are at some point. It’s a great place to find an outlet, right there on the page, hammering each key down hard enough, and hoping to push your frustration through the world.

I think there’s a very fine line between creativity and reaction. Some of the best thoughts are spun through being upset, frustrated, or having a bad experience, but there can be a point where that reactionary feeling starts to seep through you. When your readers notice, it could cause a problem.

How to combat this? Well, if an experience has inspired you to type out a blog, but as you start going along and you find that you’re putting a little more heat behind the keys than you wanted too, grab a notebook.

Write down what happened, why it bothered you, and the point you’re trying to make with what you’re writing.

After that, you walk away. Go jogging, go play Guitar Hero™, go take a nap, do something other than write that post. Work off all that frustration and anger you might feel.

You’re trying to make a point, not trying to pound someone into the ground.

Be creative and don’t react. Just walk away and work on it later. You have the information written down. If you can write, without the initial reaction, you might even come out on the other side with a better post in the long run.

Jan
18
2010
Turn Out The Light Maranda Gibson

I did something really silly this weekend. I’ve decided I don’t get outside enough so now, I walk over to the mailbox every day, rather than stop on my way in from work or the grocery store. Good plan right?

I had an enjoyable time on my walk yesterday until I go home and realized there was no key to my apartment. It must have fallen out on the way and now I was locked out. I could always try to wake my husband up to get back inside, and that’s a big if, he sleeps like a rock that was hit with a bigger rock. Even if I did get back inside, it didn’t stop the fact that my key would be out in the grass somewhere. When horrible images flooded my mind, I decided I had to find it. (Rachel, I’m really sorry I teased you when you lost your apartment key and was spazzing.) Retracting my steps, I had no luck. I was sure I looked like a prowler as I walked the grass for more than an hour.  I was tired. I was cold. I was stuck. I called my Mama, because, well, that’s what I do.  

Her suggestion? “Maranda, go sit down by the pool, relax for a second, let the sun go down, and you’ll see it when the flood lights turn on.” We chatted for a few and when the sky went pink, I started looking again. Within ten seconds, I was in possession of my key and three very important lessons.
1.)    Mama’s are smart. No matter what, you always listen.
2.)    I need to purchase some sort of giant key ring that beeps or says my name.
3.)    Sometimes, closing your eyes is the way out of the dark.

I spent what felt like forever out in the day light trying to find the key and I had looked right where it was probably thirty times. It wasn’t until it went a little dark that I could see clearly.  My frustration was blinding me, I couldn’t see anything but my need to find my key and go home.

No matter what you’re looking for or what has you stuck, be it putting together a presentation or if you have writers block, sometimes the best thing to do it step back, let it get dark, and gain a new perspective. What do you think? 

Dec
15
2009
Finding Your Presentation Groove Maranda Gibson


When it comes to making a presentation, whether it is in front of a physical group of people or on a conference call with a group, we have addressed many times on this blog the importance of being prepared. That means you need to know who you’re audience is, what they would like, and even trying to define a collective personality.
 
You've practiced, you check out your slides, you've shown them to a group and you think you have all your ducks in a nice little row. Now it's time to make sure that you are going to be confident and comfortable during your presentation. There are a lot of different kinds of speakers in the world and a million different ways to present. Some people need a podium while others need something in their hand. Personally, I like having a pen, but I strongly suggest not using one that has a clicker on it, because I have annoyed my audience a time or two.
 
After figuring out what set up is going to make you the most comfortable, you have to design a way for you to follow along with your material. Crazy thought right? You’ve provided some different ways for your participants to follow along with you, but now you don’t know where to begin. Should you write out a script or should you make notes?
 
In my experience in public speaking, I have found that using standard sized index cards is my biggest help when presenting. I need a podium, a pen, and my index cards. I'm a bit of a wanderer when it comes to presenting, walking here and there, maybe pointing things out on the screen behind me, and always going back to the podium to check my cards.
 
The best way to handle index cards is to put a few points on each one and lay them out in order on the podium. You don't want to have them stacked because you don't want to have to stop and shuffle through them. It's important to look organized, even if you are a little freaked out from the presentation aspect. I don't recommend scripts, simply because I feel like they limit your flow of words and cause you to come out sounding monotone. Unless you’re a master at memorization, you'll lose your place and have to fumble around, so I suggest saying away from scripts all together.
 
How do you find your flow before and during a presentation? Do you have suggestions for anyone who might be looking at their first major presentation in front of a group? What do you do to make yourself comfortable?

Nov
19
2009
Three Rules for Twitter and Conferencing Maranda Gibson

twitter

If you don't know what Twitter is by now then you should probably crawl out from under the rock that you've been underneath. Sorry if that sounds harsh, but it's true. Read any blog and you'll be told that social media is the way of future enterprises. What better way to extend your arms worldwide and invite a multitude of people to get to know you and your business a little better than to connect with them via Facebook, LinkedIn, or Twitter?

Not too long ago, another one of our fabulous bloggers, George, wrote a blog about using Twitter while being on a conference call. From a small internal conference to the large conference where you're pulling out all the stops, Twitter is a really powerful tool to share ideas and thoughts while you're conferencing.

With that being said, there are some things that you should keep to yourself when you're Twittering while conferencing. In my observations of those who Twitter about conferencing, I have found a couple of things that maybe we should rethink when it comes to integrating Twitter into our conference calls.

Remember that companies who use Twitter use it in a way that allows them to search out people who might be talking about their company. If you're on a conference with a company and you tweet something about wanting to pay attention but you can't because you drank too much the night before (which I have seen many times), and the CEO of CompanyX finds that tweet, you might have just done yourself a lot of damage.  Twitter is for the most part an open forum, so be careful what you say and who's name you start dropping.

Secondly, and this one is very brief, I never want to know what telecommuters are (or not wearing) on a conference. Please do not share. Not just for my sake, but for your own too. The last thing you need is your boss finding out what you're doing when he's letting you work from home or a client seeing what you do in your self employed glory.

Finally, I'd like to address language. Now, I am no saint or angel but there is a time and a place. In your twitter stream in the middle of a conference call as you rant on about how much you hate conference calls is not an acceptable place to express ones anger with such colorful words. In my opinion, you should remember that you might have to answer for these tweets one day and if you're making comments about what an idiot someone on the conference call is or how you would rather be stabbed in the face, I don't think that's going to look very good.

Maybe it doesn't matter though.

What do you think? Is Twitter an open forum for anything or should you use some judgment in what goes out there while you're handling business?

Riddle me this:  As an employer, what action, if any, do you take if you happen upon one of the above mentioned tweets?

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