Have you heard of podcasting yet? Podcasting is where you take a recording of your conference call and save it as a file that can be downloaded to iPods and other mp3 players.
If you are making recordings of your conference call, now's the time to check out if you can turn them into podcasts so people can download them from your website. There are online applications that will take your audio file and make it podcast-friendly. Some even have an online control panel. One that I've found particularly good is called FeedHoster. You can visit the site at www.Feedhoster.com.
Here'’s what they have to say about making podcasts from audio files:
"Podcasting support! Yes, you can also link to media files which will be added as enclosures in your web feed for automatic download by Podcasting clients. Don't know what enclosures are? Doesn't matter, we look after that...just know that you will be able to link media files to your feed and any subscribers with a Podcasting client (aka Podcatcher) will be able to automatically download the media to their media device. Imagine the possibilities!"
So if you are looking for ways to use the recordings from your conference calls, think about podcasting as a new way to cast your own net to a larger audience of prospects.