How often have you gotten an email from a client where there was no signature other than their name and email address at the bottom? We all get these types of emails, but did you know that you can put your email signature to work for getting more attendees at your next teleconference?
Think of the space assigned to your email signature as free ad space. Make sure that you have not only your name, but your contact information as well as a link to your website and a link to the page that tells readers about your upcoming teleconference.
Below is just one example that you may want to consider when setting up your own signature.
Image Coaching for Experts
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Although these hyperlinks just go to our own website in this example if you linked to an informational page and sign up form for your upcoming teleconference you provide the instant opportunity to get more attendees at your next teleconference.
Make sure that if you decide to create a fancy signature including images that some email recipients will only receive the text and the image as an attachment. When it comes to email simpler is better, but make sure to use this free real estate to promote your own services.