Last week, I talked to you about how planning and execution are important to having a successful conference call. Despite your new found ability to plan a great event, depending on your conference call provider, you could be setting up for a disappointing experience. Not all conference companies are created equally, so here’s a quick little guide to choosing the best provider so that you can have a successful conference call.
How Do You Decide?
In my experience, price is the most common concern for new customers. No matter if they are switching from one company to another, or if they are 100% new to hosting conferences, price is where decisions get made. I understand that – sticking to budgets is important. An excellent rate is imperative, but there is more to consider than just how much you pay per minute. Here are some dos and don’ts of choosing your provider.
- Choose a provider who asks you about what you need / want to do on a conference. This is my favorite question to ask customers, because not only does it help me to define what you need, it also helps me to let you know about other features that are available. If it’s your first conference call and you’re going to have a 300 person conference, I usually suggest an operator assisted event so that you can make sure the call goes smoothly.
- Pick the company that provides the quickest response for customer service. When choosing a provider, consider the response time if something doesn’t go correctly. More than once, I’ve had customers switch to AccuConference because other services offered zero customer service. It’s an important consideration in the process, because if there’s an issue, you want someone to answer the phone and be able to work with you to solve the problem.
- Shop Around. Most telecommunications providers offer some form of conference call services. However, it never ceases to amaze me when people are shopping around that are currently under contract to pay around 15 and 20 cents per minute. There are better deals with other services, with better reliability. While you’re looking around, take our handy list of questions to use when choosing your conference call provider.
- Accept restrictions. We ask to know about any conference that will be over fifty people otherwise you just use the service as you need to. For other companies, that number may be set lower or higher, and could be restricted to the times of day or days of the week. Don’t accept this when you choose a conference company, there are plenty of others.
- Use a service that isn't secure. When you choose a provider, you need to find out how their telephones lines work. A lot services will use public lines (and the internet) to route you and your participants to the conference room. A service like ours doesn't use public teleconference lines, so you’re going to have a more secure experience.
- Conference without a guarantee. Does the provider you’re choosing have a 100% guarantee on their services? A provider that doesn't work with you when a call doesn't meet your expectations probably doesn't offer customer service the way you need.
You can plan and plot your conference call or online meeting all you want, but without a reliable conference call provider, you and your participants might be disappointed in the outcome. Do ask the right questions and don’t hesitate to call us directly if you have any questions.