The Facebook and Twitter Usage at Work Debate Continues

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Facebook and Twitter’s impact on your job and your ability to keep it is back in the spotlight. reports on the ongoing argument about allowing it at work.
“Gartner analysts Anthony Bradley and Nikos Drakos say corporations should not ban social applications such as Twitter or social networks such as Facebook and MySpace in the enterprise.

“Their arguments come after banks such as Credit Suisse Group have stopped their employees from using such tools.

“Web collaboration tools are software applications that help users connect with each other to work on projects or to share information. They are key ways for users to leverage the Internet in the enterprise, allowing users to e-mail, send instant messages, set up Web conferences or create shared wiki sites.

“Microsoft SharePoint and IBM Lotus Connections are examples of these tools tailored for the enterprise. But with 90 million-plus users leveraging Facebook, businesses are increasingly looking at the social network as a business networking tool, the way professionals leverage LinkedIn.

“Partly because of this utility in the workplace, Bradley argued that organizations should not shun Web participation for fear of bad behavior.

“Instead, they should create a trust model and policies that dictate fair use of Facebook and its cousins, as well as microblogging tools such as Twitter and Plurk. This trust model would include a definition of community and its characteristics, the likelihood of positive and negative behaviors, and a framework for guiding behaviors.”

The talks about how a Facebook profile can either land you the job or land you in hot water.

“Want a job?

“Forget about getting together all the usual stuff. You know, that booooring list of education, references, experience, previous jobs, blah, blah, blah ….

“First, you better take a hard look at your Facebook profile.

“Scour it for ‘inappropriate’ content, suggests new research published by Katherine Karl of Marshall University and Joy Peluchette of the University of Southern Indiana.

“And what exactly might that content be? Well, this won’t surprise folks who are 40 or more, but it must be a revelation to many twentysomethings. Otherwise, they probably wouldn’t post it for millions to see.

“Among the ‘inappropriate’ materials for your Facebook page are comments about sexual activity, alcohol abuse, drug use, profanity and negative attitudes about work.

“That’s according to Megan Childs, a marketing communications coordinator for IGI Global in Hershey, Pa.

“The researchers studied 148 graduate students taking human resources and organizational behavior courses. The students played the role of hiring manager and were provided access to five job applicants’ Facebook profiles.”

I say, let Facebook help hiring managers and for those of us who use Facebook as a professional tool, why not let us network and socialize? What do you think?